Kendrick Lamar’s ‘To Pimp a Butterfly’ Breaks Drake’s Single-Day Spotify Stream Record

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By Philip Cosores

In case you’ve been under a rock, or deep into SXSW, or started celebrating St. Patrick’s Day days ago,Kendrick Lamar‘s much anticipated follow-up to his belovedGood Kid, M.A.A.D. Citystormed onto the Internet a week early than expected, appearing as a clean version on iTunes, and then streaming on Spotify.

Related:Kendrick Lamar’s ‘To Pimp a Butterfly’ Available Early on iTunes: Stream & Download

And while we await the sales totals that are expected to be huge for the album, Spotify already has some stream figures to share, and they are also impressive. According to the music service, 9.6 million streams ofTo Pimp a Butterflyoccurred on its first day of streaming, more than any other album has on a single day in Spotify history.

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